Work Experiences

General Manager June 2020 - Present
PT. Prokemas Adhikari Kreasi (MyPAK) - Affiliate FAJAR PAPER Tbk.

General Manager is reporting to President Director

  • Develop strategies for revenue growth and assessment of potential acquisitions and other strategies for growth. Develop the strategy and vision for the PT. Prokemas Adhikari Kreasi (MyPAK) entity and devise the implementation plan. Communicate the strategic plan to employees and elicit their buy-in. Monitor customer and supplier feedback and market intelligence to develop additional strategies to combat threats in the market.
  • Build a strategy and vision with the BOD Leadership Team. Secure information and identify key issues relevant to achieving growth targets in both domestic and APAC markets. Consider the opportunities and risks associated with various options and select the course of action with the highest probability of success.
  • Devise, implement and communicate the Strategic Blueprint for the relevant customers.
  • Manage profit and loss statement (EBITDA), cash flow position and balance sheet
  • Develop creative pricing strategies. Strike the optimal balance of investment for the future vs. harvest for the present. Drives stringent cost management in tandem to growing revenues.
  • Identify/recognize financial information gaps or the need for additional information and obtain it. 
  • In conjunction with the Group Finance Director, organize information and data to identify/explain trends, problems, and their root causes. Facilitate the development of solutions for financial shortfalls.
  • Regularly analyze transaction volumes and revenue streams, the current status of sales prospects, revenue forecasts etc.
General Manager March 2017 - June 2020
ATP Group - Ancol Terang Metal Printing Indonesia

General Manager is reporting to Chief Executive Officer

General Manager Major Responsible:
  • Responsible for revenue generation across products and regions and ensure yields across products through Regional Managers and Marketing Managers
  • Ensure quality of distributor activities and Area Sales managers across regional and export markets
  • Responsible for interacting with foreign principals on technical support and commercial/pricing matters
  • Strategize and plan the sales process management, forecasting, pricing, key account management, expenses, profitability, new product development, market research and brand strategy
Executive Director August 2012 - March 2017
Amtex Corporation

Executive Director is reporting to Vice President International Business, Colombia Head Office

Executive Director Major Responsible:
  • Coordinate, plan, schedule and develop the Company’s procurement, sales and management policies with the immediate
  • Supervise and control the activities of the Company’s departments and
  • Prepare short, medium and long-term programs that enable the company’s planning and development.
  • Formulate, control and handle the Company’s budgets, investments, expenditures and inventories, as well its general accounting and costs

Chief Executive Officer (CEO) February 2010 - July 2012
Pemara Labels Indonesia

Chief Executive Officer is reporting to Group CEO, Australia Head Office

Chief Executive Officer Major Responsible:
  • Responsible for the company’s day-to-day operating activities, including revenue and sales growth; expense, cost and margin control and monthly, quarterly and annual financial goal management
  • Direct company operations to meet budget and other financial
  • Direct short-term and long-range planning and budget development to support strategic business goals
  • Develop, establish, and direct execution of operating policies to support overall company policies and objectives
General Manager June 2007 - January 2010
Putera Dharma - Mantrust Group

General Manager is reporting to President Director

General Manager Major Responsible:
  • To Execute and be responsible to manage and be responsible for the full spectrum of Finance and Accounting matters. You will be in charge of monthly closing, financial accounting, consolidation and management reporting, as well as cash flow management, budget, forecast, tax planning and compliance and local regulatory
  • Other responsibilities include cost control and support in the preparation of annual budget exercise and quarterly forecasts to drive process improvements to cost and revenue optimization
  • Act as a strong business partner to Finance strategic decision-making. Continuously review and recommend process improvements and ensure integration of processes that consistent with the HQ office
  • Identify business risk issues and make recommendations to improve business controls
Senior Manager April 2003 - May 2007
Detmold Packaging - D&D Packaging Indonesia

Senior Manager is reporting to President Director

Senior Manager Major Responsible:
  • To Execute and work with other departments on assigned special tasks or projects (such as plant and warehouse expansion/relocation, new investment projects, analysis of new business line in D&D Packaging or its subsidiaries, etc)
  • Analyses opportunities to enlarge company network in high potential countries
  • Liaison with Detmold Product Development Group and Manufacturing Department in relation to product initiative and development to fulfill customer
  • Identify food services and business opportunity, understand key market drivers, and customer operational needs

Regional Operation Manager June 2000 - March 2003
Asia Pulp & Paper (Sinar Mas Group)

Regional Operation Manager is reporting to Business Unit Head

Regional Operation Manager Major Responsible:
  • Developing the institutional customer base and distribution base in all the target countries in the Singapore, Middle East, Africa, Egypt, Vietnam, Myanmar & Cambodia countries
  • Identify the countries and products for the localize conversion of the products based on the long – term
  • Developing the distribution and logistic support systems in Singapore, Middle East, and Southeast Asia Market. Also, I am doing the cooperate presentations to key accounts on listing in these countries as an additional support
  • Work closely with the global advertising company for strategy planning